We did it guys! 2014 is in the books.
The big change this year was purchasing our “ten year” house here in CA. We then found out we were expecting a fifth family member just weeks after moving in! (You can read that here and here). OH. And finally, a little face-lift on the blog, which has only been in the works since uh…summer?
I ain’t mad atcha, 2014.
The original blogging plan at the start of 2014 was monetizing. I was finally starting to get enough traffic to make money on advertisements. But monetizing a blog is more than just slapping up some ads. After taking some courses and reading books on how to blog professionally, we took my ads down. I didn’t want to be a professional advertiser or create content just to generate clicks and traffic. I wanted my blog to stay my happy place of connection and creativity.
2014 has turned out to be a year of big change for the blogosphere. You might have noticed that a few of the blogging greats (and in fact, FOUR of my favorite bloggers) have left their blogs this year. Two others are going with lighter posting schedules. Even bloggers are tired of trying to “keep up” with the blogosphere and are moving over to social media for more of a micro-blogging situation. Readers have moved from comment sections to social platforms to converse about posts. Media overload and the explosion of mobile has left us craving authenticity and simplicity all the more.
Because of all o’ that, I finally concluded that I want my blog to remain my personal hobby. However, there’s also no reason why I cannot use it to facilitate professional development in other ways. What I hope is that some day this blog will not only be a time capsule of our life, but also a portfolio of my best work.
Here is what you can expect on From Faye this year:
1.) Quality over quantity. I am lifting expectations on myself and going with a lighter posting schedule. Last year lacked a realistic plan, so my posts were all over the place. The goal for content in 2015 is quality over quantity. You can expect a blog post about twice a month with my best writing and photography. My formats will be “Monday Monthly” (a personal update in lieu of Wednesday Weekly) and a content-centric post on a topic like home decor or natural living. I’ll be really happy if I can pull this off!
2.) DSLR Photos. Last year one of my goals was to focus on improving photography. It’s painful to face the gap between where I am and where I want to be, but I’m determined to take baby steps. My greatest challenges have been chasing light and getting away to experiment with new locations. I ended up practicing with my iPhone around the house a lot! You saw lots of recycled Instagrams on the blog last year, but in 2015 you can expect to see more lifestyle and styled still-life photos from my big girl camera.
Here is my favorite photo from 2014, which happens to be an iPhone photo!
3.) Less Talk-y Talk-y. I have to work on this…I really do.
4.) Branching Out. I also have strengths I can start exercising professionally right now. Last month I began copy writing blogs and managing social media for my first client. It has been really fun to practice what I have learned over the past couple of years. I am studying online branding, starting with the area of communications and social media strategy. With a new baby on the way I do not plan to pursue any more clients until at least 2016. Because, well, three kids four and under.
5.) Community. My two favorite places to be online are Instagram and Pinterest! I am there daily. I love my Instagram community to pieces. My Facebook fan page could use some love, so I’m planning to be there more this year. (I have a complicated relationship with Facebook, but we are talking.)
This post makes it sound like I have it all figured out! In reality, I frankly have no idea what a third baby is going do to my life. I know it’s going to be a huge adjustment, being outnumbered and all. I’m probably going to fall off the face of the earth in a postpartum haze for four months. I’m going to drink too many Starbucks and after hauling three kids to the park for fifteen minutes I’m going to be all “NAPS FOR ERRA-ONE.” I’m not going to do it all like The Plan. But I will take all the baby steps I can in the time that I have.
“Do not let the fear of the time it will take to accomplish something stand in the way of your doing it. The time will pass anyway; we might as well put that passing time to the best possible use.” Earl Nightingale.
The hero of this post is my husband, who not only holds toddlers all night sitting upright in bed when they have chest colds, but has been the one convincing me that just because I’m in the thick of motherhood doesn’t mean I can’t use my talents to develop myself professionally and artistically. (And though I bombard him with sixty worthless Buzzfeed articles over iChat while loudly chewing animal cookies right next to him, he still politely tolerates me.)
Thank you for reading, commenting and caring…you guys are all my favorite! Cheers to 2015!
I would love to hear your plans and goals for the coming year!